Film tour is a capital-ism idea
Charlottesville filmmaker Mark Edwards and Mary Michaud are going to be showing their latest film Friday night at the Martin Luther King Jr. Performing Arts Center.
But then they are taking the show on the road.
True, they have sent off an entry form to see if they can get “Mr. Angerhead” into the Sundance Film Festival, but they have opted for something less traditional to market their movie.
With screen and projector in hand, they are going to take their film to Moose lodges and art galleries across the state.
“The thing about film festivals is that they charge you 50 bucks to reject you,“ Edwards said, “And we can rent a Moose lodge for 50 bucks and be guaranteed that we are going to make our money back.“
“And that people are going to see it,“ Michaud said.
“So, we kind of like that idea better,“ Edwards said.
It’s capitalism at its best.
Posted by Mary Alice Blackwell at 04:35 PM. Filed under:
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Mary Alice Blackwell was a sportswriter for 11 years before turning in her scorebook to cover cops and courts. The Virginia Tech Hokie joined the staff of The Daily Progress in 1987 and has spent the past dozen or so years writing about actors, musicians, artists, authors and, occasionally, her running buddies. 
